How Focusing On Sustainabile Coffee Farming Helps Protect The Planet

Social and environmental responsibility on the farms is one of our highest priorities.

We know that the highest quality coffee and tea comes from farmers who are committed to the highest quality in every aspect of their operation - from sustainable growing techniques to the health and welfare of workers. We buy only from farmers who work with us to ensure workers are treated fairly and ensure the natural environment is protected.


All of our 100% Arabica coffee is shade-grown on high altitude farms over 3000 feet elevation. These farms employ a bio-diverse natural cover of shade trees to develop the beans slowly – and give them more character and depth compared to full-sun, "monoculture" coffee farms.

Shade grown farming also provides habitat to native plant & animal species and helps restore & maintain the ecosystem balance, as well as preserving local water supplies.


We are committed to organic farming as well, and we’ve perfected innovative techniques to turn coffee pulp waste into organic fertilizer using vermiculture (worm composting)! We’re spreading that technology to organic farms (and even non-organic coffee farms) throughout the world.


Coffee farming communities need help in so many ways other than just a slightly higher price.

Our Community Aid Program provides direct investments to break the cycle of poverty, as well as, consulting to improve agricultural quality in all our partner farming communities.

We are proud to say that 100% of our coffee is fairly, directly and ethically traded.

Because we have our boots on the ground at everywhere we buy coffee, we know that each dollar invested in our partner coffee farms is making a real difference to lift farmers, workers, and their families out of poverty.

We call it, Grown For Good.



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